BILLIONAIRE FW24, The epitome of timeless luxury

Billionaire, by Philipp Plein.

The first day of men’s fashion week was all about men’s haute couture. Philipp Plein presented the latest collection of his brand Billionaire. That was also the day I met him in person. The bar of the Hotel Principe di Savoia was a location where we could watch the latest collection. As a great hotel too, hosted us with a great after party as well. The big B sweater you’ll see below is a favorite of mine that I would honestly wear too.

This season’s collection encapsulates the spirit of a modern dandy, seamlessly blending soft neutral colour palettes with intense dark and mysterious colours, ranging from soft beige to chocolate brown and grey.

ph: The Billionaire

For the first time at BILLIONAIRE, alongside seventeen menswear looks, the brand debuts four womenswear looks, completing the season through a unique versatility and dedication to ensuring that luxury is a lifestyle. Inspired by the jet-setting lifestyle of a man who relishes in the pleasures of global travel, the Billionaire Fall Collection paints a vivid picture of a life lived in luxury. Whether strolling through the enchanting kibbutz in Marrakesh, admiring the breathtaking skyline of London, sipping coffee in Ipanema, Rio, or cruising from Dubai to Abu Dhabi, this collection mirrors the experiences of a man who cherishes the finer things in life.

In this collection, luxury becomes a lifestyle, where the must-have camel coat seamlessly intertwines with tailored suits, creating an ensemble that reflects both sophistication and adventure. The optical jacquard 3D weaves a tapestry of intricate patterns, bringing a modern twist to classic designs. A highlight of the collection is the signature knitwear turtleneck jumper, a notable iconic piece from BILLIONAIRE that enhances the blend of comfort and luxury, paired with loose-fitting trousers, the ensemble creates an opulent, signature silhouette. A recent addition to this season is the puffer jacket further enhancing BILLIONAIRE’s ode to comfort within luxury.  Incorporated in each look is a contemporary ankle boot, fit for day-to-night styling, in muted colours. 

For the first time at BILLIONAIRE, alongside seventeen menswear looks, the brand debuts four womenswear looks, completing the season through a unique versatility and dedication to ensuring that luxury is a lifestyle.

A standout piece this season, that represents BILLIONAIRE’s modernity, comes in the form of a classic white sweatshirt, monogrammed with a signature B, a flying lion soaring through the piece, symbolising power. Yet another classic from BILLIONAIRE this season is a unique, leather jacket, an ode to traditional tailored Italian style, hinting at a classic comfort.

The Billionaire Fall 2024-2025 Collection is a testament to the brand’s commitment to crafting garments that transcends fashion into becoming an integral part of the wearer’s lifestyle. Each piece exudes the essence of a man who understands that true luxury is not just about what you wear but how you live.

Philipp Plein; ph: Billionaire
Boyanakeko

Boyanakeko (Bojana Kekovic), is the founder of Vitae Moderna, author, fashion editor, and a member of the GNS Press Association. Boyanakeko è il fondatore di Vitae Moderna, autore, fashion editor e membro della GNS Press Association. boyanakeko@vitaemoderna.com